The release of Google+ has brought all sorts of tumult to the world of social media, and it got me thinking about what our online experience has really become. These days new websites are forged and destroyed with every passing week, and our allegiances to our favorite online domains are constantly tested by the guile tactics of ambitious competitors. What is Google+ but a way for the search giant to combat its greatest foe, Facebook, on the only ground it has never conquered….the fabled world of social media. In this social media realm, people flock from every corner of the Earth to bask in the glory. It is a land where families with great lineages sit in quiet nobility, where friendships are formed, where romantic tales of love blossom, and of course where gold is pilled high enough to reach the sun. We might not realize it, but the peace of this realm is all but certain, as the lords and kings who rule over it constantly battle for its dominion.
My idea for this post is largely inspired by the hit new HBO series Game of Thrones, which is also an excellent book series. It tells of the epic tale of love, adventure, honor, and betrayal, and I feel I see much of the same drama unfolding every week in the social media world. Therefore, I will now present to you my take on the realm of social media, and the great houses that rule over it.
“Never stop searching”
The current King of the Internet and all of its lands. Yet for all its massive power and knowledge, Google has still been unable to marshal the social realm under its banner. One of the oldest houses of the Internet, it provides its loyal subjects with, seemingly, all they could desire. It brings them the finest items for trade both near and far, carries letters from one end of the realm to the other, and its impressive grasp of technology renders new feats of science at an astounding pace. Yet, despite the fact that Google is the largest of all the houses, it has still been unable to plant itself in the social realm. This is not to say it has lacked ambition, as many of its conquests have sallied forth from its gates only to be found broken and shattered on the field. The greatest enemy to the King is Facebook, and the young house has had little trouble thwarting Google’s past conquests. Though the King is not without hope, as a new champion has arisen to conquer the social realm. Whether or not Google+ can finally make progress in the social realm remains to be seen, but to be certain, this new champion is not lacking in fortitude, reputation, or in valor.
“Defend the Wall”
The most powerful lord in all the lands and sworn enemy to Google the current King, Facebook may be one of the youngest houses, but it more than makes up for its youth with ruthless ambition. Indeed, the aspirations of this young house are so great that it seems to be unwilling to accept anything other than being anointed King. Of course there are those who say that the Facebook house is more fit to be named King then Google, since it is Facebook who now firmly holds the social realm in its iron grip. The social media frontrunner has already accumulated enormous riches from the social realm, and certainly has the ability to reap even greater wealth from a kingdom whose true worth is not yet fully known. More and more, people swell the ranks of Facebook with every day, and it seems certain that the powers of Facebook and Google will soon clash again. Though Facebook is not without faults, as would be expected for a house with such ambition. The social realm is not as safe a place as many would like to believe, and tricksters, thieves, and brigands roam the roads of Facebook freely. It also seems that Facebook has little regard for the rights of its people, and it oft seems that the young house would sell the privacy of its followers to the highest bidder. The Facebook wall may be guarded by millions and protect immense wealth within its keep, but the wall is not without cracks, and those cracks are beginning to show.