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That Special Start-Up Sauce

by The Dukky Team | July 31, 2009

The calendar might tell you we’re in the midst of the lazy days of summer but recent buzz in the marketing world tells a different story. Entrepreneurial energy is humming in some less expected spots:

- At MasterCard: The credit card giant has launched a new iPhone App Priceless.com that lets users find and recommend their favorites. It’s tres cool. Marketers should take note. For as The New York Times just said – it’s becoming more and more critical for businesses to manage their online reputations.

- At your office: Duct Tape Marketing readers debate whether companies should support entrepreneurial activities. Read about the Power of the Embedded Entrepreneur.

- In New Orleans: Last week Entrepreneur Magazine had the story – this week The New York Times did a big piece on the start-up community in New Orleans. (Yes, that’s Shawn Burst, Dukky’s founder, in the photo.)

- At BlogHer: Here’s a dirty tale about a mommy blogger attempting to blackmail the social media guy from Crocs. Seriously.

- In Direct Mail: See a demo of the future of direct mail. Hint: direct mail + social media + voice technology

This entry was posted on Friday, July 31st, 2009 at 3:11 pm and is filed under Direct Mail Marketing. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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About Our Company

Dukky is an innovative direct marketing channel that allows marketers to increase the efficiency of their direct mail programs by seamlessly integrating new technologies that allow campaigns to spread virally. Never before has a software as a service (SaaS) been able to fully track the social influence of a consumer through generations of sharing. This patent-pending technology will allow retailers to rethink loyalty programs and how they... Learn more »

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