By combining multiple personalized, trackable offer cards from multiple advertisers into one initial mailing, Dukky delivers purchase activation with customer and data acquisition at an economy never before seen.
Every Dukky program includes:
- Design of the mail panel
- Printing of the mail piece
- Purchase of the mailing list (based on the demographics and/or interests described for that mail piece)
- Mailing/distribution of the piece
- Activation site design and development
- Ability for recipients to forward their mail piece offers in digital format through email or social networking sites
- Access to the performance dashboard for that mail piece, which tracks individual activations, purchase intent, etc
- Ability for marketers to download the database of consumers who indicate that they intend to use their offer
- For an additional cost, marketers can also send individuals secondary offers
This entry was posted on Friday, April 24th, 2009 at 3:36 pm and is filed under Frequently Asked Questions. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.
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